Introducing the NEW Braun Silk-épil 9 for non-stop beautiful smooth skin

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Braun is pleased to announce its hottest upcoming event: Break Free into Unlimited Fashion Choices on the 5th of May, 2015. The event celebrates female beauty in a fashionable setting inviting beauty experts to talk to women about all aspects of beauty with a focus on achieving smooth, hair-free skin, just in time for the summer season kicking in.

With the launch of the brand new Silk-épil9 which has seen unparalleled success in Egypt, the world’s most trusted epilation brand has set a new standard of excellence in the market. Featuring a multitude of design innovations, Braun’s Silk-épil 9 provides the most precise results and in the quickest time yet! The 40% wider head ensures even more hairs are captured and removed in one stroke whilst the revolutionary Micro Grip Tweezer Technology with wider, longer and deeper tweezers increases epilation performance – making Silk-épil 9 Braun’s most efficient wet and dry epilator. Teamed with the latest curved geometry, Silk-épil 9 delivers closer skin contact – removing 4x shorter hairs than wax so women can enjoy long-lasting smooth skin for up to 4 weeks.

Alessandra Dolfini, Global Braun Marketing Director, explains “As the world’s leading epilation brand and expert in female beauty, we pride ourselves on designing innovative and superior performing products which help remove the barriers to women looking and feeling their best, and is why we are so excited about our latest product portfolio, especially the Silk-épil 9.

Hosting this exciting event is Egypt’s leading beauty expert Amina Shelbaya, who will be moderating discussions and being a champion of summer beauty with Braun. Dr. Hanan El Kahky, leading dermatologist in the country will precede conversations on skin care health. Dr. Sherifa Abo El Fettouh, prominent nutritionist will unveil tips on healthy lifestyles to women for their health during the summer. Mai Ayman, experienced youthful makeup artist will provide a makeup presentation, discussing the summer trends of the season.

With a new year, and a new summer, Braun aims to provide a women with the tools to unlock their full beauty and fashion potential.