1M3A1091 copy

Introducing their biggest and most innovative product launch since the iconic ‘All Star’ was re-branded in 1920, CONVERSE gathered Egypt’s media, its VIP celebrities and movers and shakers on May 16 th to celebrate the New Chuck Taylor All Star II.

1M3A1062 copy

CONVERSE treated the guests to a memorable day in their new Chuck II as they spent two amazing days in Ras Sudr’s beautiful Kiteloop, where they had the opportunity to see and feel the new designs, and create their own journey.

1M3A1000 copy

The innovative Chuck II is more than just a sneaker; it’s a platform, which CONVERSE will continue to offer new and different styles through it every season.

1M3A1070 copy

In the sneaker world, it’s a new era of style and comfort: Chuck II shares the same iconic silhouette that consumers know and love, but it’s built for more comfort with premium materials and the utilization of Nike’s Lunarlon technology; a micro-suede lining and padded collar and tongue.

Be #ReadyForMore with Converse as we continue to revolutionize the Chuck Taylor All Star.