The Milan Design Week is considered the world’s largest and most influential design event. Unlike the fashion world, the furniture world pretty much only has one “season”. It begins, for most brands, every April — when the “Salone del Mobile” trade fair takes place in Milan, bringing over 2,000 exhibitors, more than 200,000 m2 of exhibition space, attracting more than 300,000 visitors from over 160 countries. If I could say one thing about this year’s fair, it’d be…. “Fashion is the new Furniture”. The following are some of this year’s inspirations:
Zaha Hadid’s Installation for Bulgari Jewelry
Luxury Italian brandname, Bulgari, kicked off Milan Design week with the unveiling of an installation, designed by architect Zaha Hadid, named ‘serpenti’ (the Italian word for ‘snake).
Marni’s Fruit Market Installation
Taking design week installations to the next level is nothing new to Marni. The vibrant installation was inspired by Paloquemao, the market of Bogotá Colombia, and focused on the theme of exotic fruits. It managed to combine characteristics of the fashion brand into a home collection that displayed special edition woven chairs, stools, small tables and distinctive tablewares symbolizing a taste of South American lifestyle.
Missoni Mirroring Patchworks and Optical Illusions
Missoni is a high-end Italian fashion house known for its colourful knitwear design.When it comes to knitwear, Missoni has been getting it right since the fifties. Case in point, the The installation was centered around mirror frames decked out in the brand’s signature zigzag knits, and flying rugs featuring mosaic wool patchwork. They really know how to put up a show (which doesn’t involve a runway and models); I still can’t forget how they zigzaged Milan Design week in 2013.
ZIGZAGGING Installation by Carnovsky .
Versace celebrates its luxuriously comfortable home collection with an exclusive breakfast in bed event, inviting the world to get into bed with Versace.
“I love to create these objects so that you can decorate your homes in the name of excess… of luxury… fabrics and materials skillfully crafted with mastery of the tradition of the best Italian craftsmen, such as the glass blowers of Murano,” explains Cavalli.
Madame Chairs by Emilio Pucci x Kartell
Two Italian brands merged, when Kartell in collaboration with Florence based fashion house Emilio Pucci, launched a series of chairs designed by Philippe Starck for Kartell. The chair follows Pucci’s cities of the world project, created to celebrate its boutique worldwide with limited edition scarves printed with abstract designs of city squares, plazas and skylines in the style of the Italian fashion house.
Caesarstone took up residency at Palazzo Serbelloni during Salone del Mobile to host a groundbreaking exhibition. Movements, made up in two parts, explored the unexpected applications of Caesarstone quartz surfaces, including in the much enjoyed swings.
Dutch Design Collective Moooi.
At Milan Design Week 2015, Marcel Wanders launched its very first signature collection of rugs and carpets, either designed by Wanders and his colleagues, or bespoke pieces made up to an individual client’s requirements.
Marcel Wanders for LG Hausys (South Korea)
Marcel Wanders presents a spectacular sensorial installation where the two opposing worlds of reason and emotion meet each other. The entire space is covered in the Marcel Wanders ‘Blooming Universe’ pattern, and feels like a quiet pensive oasis.