MS Ignites the Grand Egyptian Museum with HAUSER’s Historic Performance, Setting the Stage for a Star-Studded Season

Following a mesmerizing opening night, the “GEM Nights” series continues to illuminate Egypt’s crown jewel with upcoming performances by Brian McKnight, Calum Scott, and Bryan Adams.
CAIRO – December 11, 2025 – United Media Services (UMS) has successfully launched the highly anticipated “GEM Nights” series, as part of the events of “Layali Misr,” with the support of the Ministry of Tourism and Antiquities, the Ministry of Culture, and the Egyptian Tourism Authority, transforming the Grand Egyptian Museum (GEM) into a pulsating arena where ancient majesty meets modern artistry. Following a breathtaking, sold-out opening performance by world-renowned cellist HAUSER on December 4, which captivated thousands against the backdrop of ancient civilization, UMS is set to continue this momentum with an exclusive lineup of global icons.