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About Us

Identity-mag.com is an online magazine that is the voice of entertainment for Egyptian youth. Our aim is to offer light and motivational articles, with a funny and sarcastic tone.

The website is unrelated to the magazine, which is dedicated to women and fashion.

Re-launched with a new design, concept, and content on the 28th of October 2013, the website has been gaining a lot of traffic since then totaling over one million page views a month!

With the dedication of our team, the website gained momentum and fans with an average of 35,000 visits daily.

Target Audience:

Identity caters to various interests, age groups, and styles; focusing on entertainment we try to provide every reader with a relatable topic to keep them tuned. We provide up to date news and the latest happenings!

Our Content and Services:

When it comes to Identity-mag.com, the content is king. Our content is researched and picked by a professional, with up-to-date editorials to deliver informative, entertaining and attention-grabbing articles.

Editorial Content:

Unlike other publications, our editorial content is creative, tailored towards both us, and the client’s target audience.

Our editorial content go from fun listicles, features, interviews, and everything in between; depending on your needs

Interactive Content:

Through our platforms (website and social media arms), clients can receive feedback from our users and have interactive content. This is to include polls, quizzes, or Q&As.

Social Media Content:

With our huge social media following, engagement,  experience, and fans knowledge, our social media team knows exactly how to deliver  any client’s message through various social media means

Video Production:

Our team of producers and editors are the newest addition to Identity, but they already made an impact.

From full video production of client-focused videos to reviews to ad placements, al the way to meme videos.

Editorial Contacts:

Founder and CEO: Rola Kamel ([email protected])

General Inquiries: [email protected]

You can find Identity Magazine at the following places:

  • On the Run
  • Shell Gas Station
  • Emirate Misr Gas Station
  • Alfa Market
  • Diwan Bookstores
  • Carefour
  • Volume 1
  • AUC’s Main Bookstore
  • Al Ahram Outlets (the small booths in the club, street…etc.)